Welcome to the Vertical Staff Page! This is a very important page for all Vertical Staff Members because it houses all of the forms and information on doing things the Vertical way. Use the buttons below to navigate through what you need. If you have any questions about protocols, plans, or forms, click here to contact someone who knows all that stuff. 

Design Request Process and Form 

Welcome to the Design Request Process! We're making tweaks to the entire creative process to make it easier for everyone to get what they need when they need it. Before you fill the request form out, there are a few requirements that will need to be met: 

  • If this is for an upcoming event, have you started the Event Planning System process? If no, take a minute to submit an Event Approval Request Form and start the Event Planning System. *you cannot submit a Design Request for your event if you answered "No" to the question. If you're submitting a Design Request for a promotional campaign, continue on.

  • Is this in the correct time frame? The Design Team needs at least 2 weeks to complete your project, but requests that you submit your Design Request Form one month before your promotional deadline. Ideally, Design Requests are submitted 2 months before the event or promotional campaign starts. Design Request Forms that do not honor the time frame, will not be accepted. *The Vertical standard is that promotions for events and promotional campaigns need to run for 1 month. That 1 month promotional time frame does not include the time it takes for the Design Team to create your materials.

  • Have you thought about a promotional plan? How do you want to spread the word? Take a minute and create a promotional plan that answers the following questions:

    • How do I want to spread the word? Social Media, Flyers/Handouts, Weekly Email Feature, On Stage Hosting, T-shirts, etc.

    • If you would like help in crafting a Promotional Plan, click here to schedule a meeting with the Online Communications Team.

  • Do you have inspiration pictures? The best way to get a quality product that fits your vision is to share inspiration pictures. Do a little work beforehand to gather 2-4 inspiration images (or videos if you want a video to be made) to share with the Design Team. You can resource these images from Pinterest, other churches, or your favorite brands. You can get inspiration from anywhere!

If you answered YES! to all of these questions, then you're ready to move onto the form and actually submit your request. When filling out the form, please give as many details as possible! If you have any questions about the form, please don't hesitate to ask a question. Let's get to work! 

It's important to note that the Design Team has final say on the overall design and style of the product. You can trust that the Design Team is keeping up with current trends, thinking about the audience (who the product is for), and listening to your input. Overall, the Design Team will create products that reflect the overall brand of Vertical Church. 

Name *
Today's Date *
Today's Date
Deadline - when do you need it? *
Deadline - when do you need it?
The Vertical standard is that promotions for events and promotional campaigns need to run for 1 month. That 1 month promotional time frame does not include the time it takes for the Creative Team to create your materials. When answering this question, think about when your promotion starts.
Department *
Project Type *
What creative elements do you need for this project? If you select "other" write in the space below what you're looking for.
Is this creative request for an upcoming event or is this a creative request for promotional materials about your area of ministry?
Give us some details about your upcoming project. Think through these questions: What's the purpose? Who is the target audience? What's the overall message? What are you wanting to say? If this is an event, give us the when, the where, the cost (if any) and your thoughts/plan on the registration process.
What ideas do you have for colors, words, and the overall look for the end product? Bright colors? Muted Colors? Help us understand your vision for this product.

Attach your inspiration pictures and/or share links to photos, website, or videos in an email to JJ at JJC@livevertical.tv

Event Request Form 

The Event Request Form is the very first step in the Event Planning System. If you do not follow the Event Planning System, you do not get to have your event. If you need assistance or education on the Event Planning System, click here to talk to Queens of event planning, Bethany and JJ. 

Name *
Include the date ideas for the event. Look at the calendar and provide a couple of times!
Department *
If you are unsure, please email Amata.

The Event Planning System 

The Event Planning System is the parameters we'll work in to plan all Vertical related events. From major events like Dadfest and Easter to smaller events like a Guest Services get together, every team will use this system to plan and stay on track. Here's a detailed write up about how the system works and how each team member will work with the Event Planning System (EPS). 

The EPS will be mandatory for all Vertical Staffers to follow for all small and large events. If you do not follow the EPS, you will not receive funding or any official creative designs. Working inside the system helps everyone on staff! After all, anything worth doing is worth doing right, right?

When planning your event you will work alongside an Even Planning Project Manager. The Event Planning Project Manager is not responsible for planning every detail, but responsible for asking the right questions and keeping your planning team on track.  The Event Planning System consists of 3 meetings over the span of time leading up to the event: Brainstorm, Details, and Event Prep. 

The first step for any event is someone saying, "Hey, we should do a _______ for ________."
That's when the process starts! 

The very first thing you do if you have the spark of an idea for an event is filling out the Event Request Form. Once your Event Request Form is received, you'll hear back quickly if your event is approved or not. If your event is approved, you'll start the EPS with your Project Manager. 

Your Event Planning Project Manager will reach out to you to set up a meeting for you and your planning team. 

Step 1 - Brainstorm

1 Year - 6 months out

During the Brainstorming meeting, you'll be asked these major questions: 

What do you want to do? 

  • Answers should include basic big ideas for the event. We aren't looking for specifics at this point, but just a general idea on what the event will be like and the activities you want to do. 

Why do you want to do it? 

  • Answers should include a big reason why you want to put on your event. This is a very important step! We don't want to do anything "just because."

Who is it for?

  • All events need a target audience so we know how to plan, prep, and promote. 
    • Audiences examples include: kids, parents, families, ministry specific volunteers, all volunteers, men, women, teenagers, outsiders (non-Vertical people), etc.

When do you want to do it?

  • Answers don't have to include a specific date, but will need a general timeframe like Fall, Winter, Spring, or Summer

What's Next?
At this point the Event Planning Project Manager will assign specific tasks for you and your planning team to be working on during the following weeks before the next meeting. 

  • Schedule a follow up meeting 5 to 3 months out of the event. 
  • Think through more ideas of what you want to do and try to nail down activities (food, games, activities, etc) before the next meeting.
  • Refine the "Why" and the audience. Nailing down the "why" helps the creative team to plan and write promotional materials.
  • Get your real budget numbers from Amata before the next meeting. 
  • Look at the calendar and set possible dates for the event. Make sure to check the Vertical Master Calendar and the Vertical Go trip dates to ensure you pick dates that work with the majority of people. Have 2-3 possible date ideas ready by the follow up meeting. 
  • Think through location ideas by the time of the follow up meeting.
  • Start looking for inspiration pictures on Pinterest or Google of things you like and be ready to present those inspiration pictures at the follow up meeting. 
    • Design Ideas (for graphics)
    • Decorations
    • Game Ideas
    • The overall look and feel of the event
  • The Event Planning Project Manager will send you a follow up email going over everything discussed remind you of your "what's next" tasks. 

Step 2 - Details  

5 - 3 months out

During the Details meeting, you'll be asked these major questions: 

What are you calling your event?

  • Don't leave this meeting without having a set name for the event. 

What's the event time, location, and date?

  • By this point, there should be 2 or 3 possible date ideas for the event. Use this time to decide the definite event date, time, and location.

What are we doing during the event and why are we doing it?

  • Include specific event details, come up with an event flow, and condense the why into to 2 or 3 sentences. 

What do you need?

This is the most important part of Step 2. At this point we'll get down to the specific details of what you need for the event like food, materials, childcare, decorations, locations, room(s) set up etc. 

  • Questions you'll be asked: 
    • What needs to be ordered?
    • What's your food plan (catering or personal)?
    • Do all Vertical Staff need to be there? 
    • How many people are you expecting?
    • Will you need childcare?
    • Do people need to RSVP? 
    • Are you wanting special promotional materials like handouts, posters, or t-shirts?

What's your budget?

  • At this point, you should know your budget you can determine percentages of how much to spend on what. 

What's the promotional plan?

  • Have you given any thought to how you want to get the word out: social media, special graphics, videos, sign up forms, hand outs, info tables, weekly email specifics, Sunday morning hosting, etc.?
  • Take a minute to fill out the Design Request Form. If you've done your homework from previous assignments, then filling out the Design Request Form will be a breeze. Filling the Design Request Form out 2-3 months in advance is awesome for the Design Team and will only help the event run more smoothly!
  • Your promotional plan will need to start at least 1 month out. That one month out timeline does not include the time it takes for the creative team to design whatever you need for your event. 

What do you need to do next?

At this point the Event Planning Project Manager will assign specific tasks for you and your planning team to be working on during the following weeks before the next meeting. 

  • Make sure everyone is on the same page with detailed specifics. 
  • Schedule a follow up meeting 2 weeks out of the event.
  • The Event Planning Project Manager will check in periodically to make sure everyone is still on the same page. 
  • Alert staff of your event details especially if staff are supposed to be there. Give info/details to Amata so she can slack the details and get it on the calendar.  
  • Reach out to the Creative Team to make sure that they have everything they need regarding your event.

Step 3 - Promotion

1 month out

There is no physical meeting required for Step 3, but the Event Planning Project Manager will send reminder emails to the planning team and the staff. 

  • Remind staff and teams that the event is one month out. Bring up details in weekly staff meetings so that everyone is on board and informed. 
  • Check in with the Creative Team and Communication team to make sure that the promotional plan is in place and ready to roll out. 
  • The Event Planning Project Manager will send out a meeting reminder email about the 2 weeks out meeting reminding the planning team about the "homework."

Step 4 - Event Prep

2 weeks out

This is the last planning meeting of the Event Planning System. It's purpose is to ensure that everyone is on the same page and all of the details are in place.

You'll be asked:

Has everything been ordered or purchased?

  • If yes, you get a gold star! If no, order things immediately or at least make a detailed shopping list. 

What's the event flow?

  • Use this time to walk through the event timeline. 

Assign Jobs

  • Use this time to help the team delegate specific tasks and assign jobs for the day of event prep. 
  • Create "Day Of" Check list. Assign jobs to specific people so that everyone knows what they need to do for set up and clean up. This team works best when everyone knows what they are responsible for! 

Everything should be ready to go for your event! 


Time Off Request Form 

All Vertical Staff are required to fill out this Time Off Request form at least two weeks before the time needed. If you need assistance or have any questions, click here to beg to have an audience with Amata. 

Name *
Departure Date *
Departure Date
Return to Office Date *
Return to Office Date

The Vertical Way


We exist to connect people to God and each other to live sent.

Our mission is what drives us. Everything we do should be in-line with our vision giving people the opportunity to connect with God through our Sunday morning gatherings, connect with each other in community through Vertical Groups, and live their lives in motion with God with volunteer opportunities and Vertical Go initiatives like Second Sunday and mission trips.


We create environments that unchurched people love to attend.

Our vision is what encourages us to do things a little differently. We want to be a set apart church who isn’t afraid to try new things for the goal of connecting with someone far from God.

A win for us is when someone who is far from God gives church a chance and leaves saying, “that was fun!” or “I’ve never experienced church like this before.” Our goal is through doing things a little differently, Vertical Church will be a haven for people who are unchurched, de-churched, and far from God encouraging them to live an authentic life following Christ.


We have 4 major values that act as the cornerstone for our methods in our three main areas: Gathering (Sunday mornings), Groups, and Go (Volunteering, Second Sunday and Mission Trips)

  1. We are Biblical - Everything we do will be based on the Bible. It may not be the traditional way, but you can trust that everything we do is based on what the Bible says.

  2. We are Relational - Being relational is how Jesus impacted people. The greatest growth tool is the ability to create and maintain relationships with people. We set this example in our staff culture by being involved and invested in each other’s lives.

  3. We are Creative - We believe that when we do things creatively, we do things with excellence. We serve a creative God, why would we not be creative in our efforts and try new things!?

  4. We Multiply - We’re in the business of seeing God move in people’s lives. We want to see multiplication in our leaders, disciples, groups, resources, giving, and gatherings. Healthy things grow. Growing things change.

The Plan  

There are 7 directives we have as a staff and church and we collectively call them “The Plan.” The Plan emphasizes investment over involvement. We look to the Bible to see the difference between the two.

John 10:11-13

“I am the good shepherd. The good shepherd sacrifices his life for the sheep. A hired hand will run when he sees a wolf coming. He will abandon the sheep because they don’t belong to him and he isn’t their shepherd. And so the wolf attacks them and scatters the flock. The hired hand runs away because he’s working only for the money and doesn’t really care about the sheep.”

From these verses we see that the good shepherd sacrifices his life for the sheep. The hired hand runs away. The good shepherd was invested in his flock. The hired hand was merely involved.

Involvement sometimes gets to a place where it’s too costly. We don’t want involved hired hands, we want investors taking real ownership in our mission and vision. By implementing each part of The Plan, you are an investor.

1. We can only take people in the direction we ourselves are moving.

2. We don’t say different things, we say things differently.

3. Anything worth doing is worth doing right.

4. Preparation doesn’t hinder God’s will, it releases it.

5. We can’t five our best to God when we’re running on empty.

6. Participation communicates value of the whole church.

7. What we do should excite us!